Why This Matters Now

Several trends converge to make this the right moment: AI adoption is accelerating. ChatGPT reached 100 million users faster than any consumer application in history. Claude, Perplexity, and Gemini are following similar trajectories. AI isn't the future of information access—it's the present. Citation patterns are forming. AI systems are establishing which sources they trust. These patterns will compound. Platforms that become preferred sources now gain advantages that increase over time. Existing platforms weren't designed for this. Reddit, Wikipedia, and others serve important purposes, but none were purpose-built for AI citation. This creates a clear opportunity for something new. The expertise exists. Through Voyage Analytics, we've already mastered the principles of Generative Engine Optimization. We're not learning as we go—we're applying proven expertise to a new context. The incentive model works. Point-based rewards align perfectly with building knowledge infrastructure. Contributors want recognition for what they create. This model provides it.